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MY PROCESS |
Content Development
to Set Your Business in Motion
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We small business owners do not have the marketing prowess of Amazon, Apple, or so many other entities we interact with over the course of a day.
As an enterprising CEO you fight for the attention of your customer every day. |
It's not the "what", the widget, the gadget or even the service you provide that drives the sale, it is the "why".
Every day you must demonstrate to your buyer why you do what you do: the meaning, the Substance of You. That's where Content comes into play. |
We are all becoming video natives these days.
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Video Messaging Platforms are a handy way to stay in close contact with your colleagues and clients.
How much more impactful video can be than (another) detailed email to a client or colleague! If you think that a picture is worth a thousand words, have you thought about how long it takes you to write those one-thousand words? Listen to the list of stellar video messaging platforms that are available these days that help you stay in front of those colleagues, co-workers and clients. This may be just the ticket. |
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Learn how to look and sound more professional on video.
How important is it that you look professional on video when talking with your colleagues and clients? What do you think the value of that is? Do you feel like you can guard for yourself how professional you appear? Not sure how you look and sound? Schedule a 30-min video call with me and let's assess how you look and sound. www.calendly.com/ginger-weeden |
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The audio of your video is as important as the visual aspect, maybe even more.
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Let's face it; we must embrace video conferencing at a level we had to in the past. No longer thought of as something done only in major corporate settings, it is the best, fastest, safest way to get in front of your customer.
During this pandemic of 2020, we can't afford to leave our customers and colleagues to remember how much they trusted us and our businesses before the advent of the lockdown. We have to be there -- front and center -- to assure them of our continued support. It's time to take a few pointers to ensure you show up in the most professional look and sound possible. View this video for some inexpensive ways to give yourself the best chance of putting your best self forward on this medium. |
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Lake Crescent @ the lodge, 2020.
